The title of this post refers to a December 2007 article in the prestigious Proceedings of the National Academy of Sciences by psychologist Ran R. Hassin and colleagues, “Subliminal exposure to national flags affects political thought and behavior”. The full article is available here.
Unlike most academic article titles, this one says it all, thank you. [...]
A friend in London just sent us a copy of an article about Lucid in the July issue of the new UK edition of WIRED, highlighting our hope and fear in political advertising study.
It looks like the article is not available online yet, so we can’t link to it here, but we will try to [...]
We have noted in this blog that polling has, well, issues that it needs to work through.
Cengiz Erisen is finishing up his dissertation in political science at SUNY Stony Brook. He recently shared with me an article he has co-authored with two of his Stony Brook professors, Milton Lodge and Charles Tabor. Titled “Affective Contagion [...]
Today we posted on the Lucid website a summary of the study we did last Fall for the National Security Network that looked at the effects of positive and negative political ads on voters responsiveness to the two Presidential candidates. The report, called The Costs of Negative Political Advertising, is summarized and can be downloaded [...]
Eventually the chickens come home to roost. Or insert your favorite aphorism here. It looks like a full backlash is officially underway regarding some of the more, shall we say, inventive uses of fMRI to peer into people’s brains while they’re thinking about stuff – especially political stuff like Presidential candidates and world peace.
It all [...]
What a time we had in New Hampshire! Being a native California boy who never had an opportunity to experience a “battleground state” in full primary craziness, it was an eye opener.
We’ve posted the final ABC News / Good Morning America story on our website here, and have also written up some additional results and [...]
We just got the CNN video from our Jan 31 “wired focus group” up on the website (here) and I have to laugh every time I watch it because our poor participants look like casualties from a bus crash, or something worse.
The problem was that didn’t have any of those great little sensor pads we [...]